R+V Versicherung – Für mehr Gemeinschaft

Special Mention
Excellent Communications Design
Corporate Identity

Credits

Company / Customer
R+V Allgemeine Versicherung AG
Designer
MetaDesign GmbH

Details

The concept of cooperation is currently gaining in importance – yet it has been at the core of R+V for 100 years.

R+V's clear stance against selfishness and in favour of community is at the heart of its brand positioning. Together with MetaDesign, R+V has reshaped its visual identity to reflect this.

Developed for an increasingly digital world, the new corporate design centres around the cooperative DNA and creates a distinctive experience at every touchpoint.

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