RPM Museum Hildesheim – Markenentwicklung

GfG has developed a new corporate design for the Roemer and Pelizaeus Museum in Hildesheim and repositioned the RPM as an open, vibrant museum brand. The visual identity combines a minimalist logo with striking typography, an open colour palette and a flexible design language derived from the museum’s architecture and collection. Abstract shapes, contours and illustrations create a versatile system that can be adapted to suit a range of contexts, from academic themes to family-friendly formats. The result is a distinctive visual identity that brings diversity together, breaks down barriers and inspires a desire for discovery.