NOT JUST A BATH COOL•ECTION
Winner
Excellent Product Design
Eco Design

Details
PRIMA teamed up with South Tyrolean designer Harry Thaler to create a stylish and sustainable series of different accessories for bathrooms. Produced 100% in Italy, the series focuses on flexibility and works as a complete set or in a combination of individual elements. A special metal spinning technique presses durable aluminium plates into the desired shapes. The puristic design allows for an uncomplicated but thorough cleaning of the products.
The Jury‘s Statement
The "COOL-ECTION" bathroom accessories from PRIMA are made of pressed aluminum, which makes them both high-quality and durable. A sustainable approach that is underlined by the clear, timeless design language.




