kursgestöber
Winner
Excellent Communications Design
Editorial
Details
Around 80 % of the German population recognise the adult education centre (VHS) as a local educational institution, which gives it a high brand value. The ‘kursgestöber’ magazine from VHS Langenfeld/Rhld. offers citizens a modern, locally anchored format for further education. The innovative cover concept with a punched-out circle emphasises an exciting feature of the city, which is linked to suitable VHS courses. The magazine-style brochure is characterised by its individual layout and curated content. QR codes and links make it easy to book courses online. The focus is on sustainability, customer loyalty and image cultivation.
The Jury‘s Statement
The magazine "kursgestöber" captivates with its innovative cover design, creatively linking local features with educational offerings. The combination of unique layout and curated content, complemented by digital booking options, promotes the sustainable advancement of community education.
