Schwan Cosmetics International GmbH
Winner
Excellent Architecture
Fair and Exhibition
Details
Schwan Cosmetics' trade fair appearance is perfectly aligned with the brand image, visual language and current colour scheme. Explicitly selected surfaces, colours, shapes and textures translate Schwan Cosmetics' credo into three-dimensional space: the power of mindful beauty. The architecture of the trade fair stand impresses with clear geometries, coloured surfaces alternating with shimmering and luminous shapes. What makes the stand special are the finely tuned colours, textures, shapes and images in combination with functional architecture that set the stage for energy, diversity and, of course, the love of beauty and colour.
The Jury‘s Statement
The trade fair stand for the beauty brand Schwan Cosmetics harmoniously combines clear geometries with a vibrant color composition. The successful integration of shapes and textures implements the principle of mindful beauty in the space and creates an emotional stage for diversity and colorfulness.
