Bosch User Interface Generation Digital Ring
Winner
Excellent Communications Design
Interactive User Experience
Details
The Bosch Digital Ring is the next generation user interface archetype, bridging the analogue and digital worlds. Developed for cross-product applications (from oven to coffee maker to washing machine) and available in three size variants, the ring delivers a consistent user experience throughout. The shape is precisely cut and polished into the glass panel, which is then fused with a touch display behind. State-of-the-art interaction patterns guide the user through all settings.
The Jury‘s Statement
The innovative Bosch user interface for controlling the new Bosch household appliance generation fascinates with a striking iconic ring integrated into the TFT touch display, which promises a completely new brand experience. The intelligent technology is convenient and intuitive to use and can be expanded to the smartphone in keeping with the times.
