EDEKA Prechtl, Oberaudorf

The new EDEKA market in Oberaudorf combines regional identity, freshness and future-oriented store design. Developed by Interstore, the concept moves away from the classic EDEKA appearance and focuses on freshness, service and regional expertise. A fresh food world at the entrance with a self-operated bakery as well as meat, sausage and cheese counters creates a strong focal point. Regional products from around 40 kilometres are presented on Schweitzer-produced furniture. Green tones, bright materials and mountain silhouettes reflect the surroundings. Waterloop, modern refrigeration technology and event stations complete the concept.