Poseidon am Viktualienmarkt
Winner
Excellent Architecture
Retail Architecture
Details
POSEIDON - a store with seating area in downtown Munich - was to be revitalized through core renovation and extensive remodelling, while preserving its cult status and tradition. The core idea of „ocean atmosphere“ was realized with a harmonious maritime concept that is reflected even in the details. Deep petrol blue walls, shell limestone flooring, and fish scale-like tiles form the foundation. Cognac-coloured wood elements create a rustic cabin charm, while stretch metal grids and pendant lights resembling bubbles enhance the ambiance in the details.
The Jury‘s Statement
The store in downtown Munich impresses with its successful blend of tradition and modernity. The maritime atmosphere is effectively created through the harmonious combination of deep petrol-blue walls, shell limestone floors, and fish-scale tiles. »Poseidon am Viktualienmarkt« captivates with a coherent design concept that merges the charm of a rustic cabin style with modern elements.
