ofelos
Winner
Excellent Communications Design
Web
Details
ofelos helps companies to implement employee benefits easily and without bureaucracy. Developed in co-creative design sprints, ofelos embodies a true love brand with AI-generated images, unique illustrations and cheerful colours. The vibrant, people-centred personality is palpable in the new brand identity. Values such as social justice and transparent communication characterise the customer experience and ensure trustworthy, positive brand communication.
The Jury‘s Statement
This interactive user experience impresses with its clean, contemporary design, placing social justice and transparent communication at its core. The harmonious color choice and thoughtful typography create a user-friendly platform that conveys trust and joy. »ofelos« exemplifies how modern web design can make a positive societal contribution.
