Die Welt der Finanzen - Augmented-Realtiy-Anwendung für die Investmentberatung

ERGO’s app “Die Welt der Finanzen” is a novel marker-based augmented reality solution for the financial services sector. It overlays an existing brochure with a playful line-and-collage visual layer, making a typically complex and dull topic feel light and approachable. Across eight double-page spreads, the digital character Max comes to life in 2.5D and guides users through a continuous, product-neutral story that turns capital market topics into a visual, tactile and emotionally engaging experience.