sello,everyone
Winner
Excellent Communications Design
Brand Identity
Credits
Company / Customer
Details
'sello everyone' is a used phone sales service brand that enhances the value of the mobile ecosystem. This brand's logo is designed by combining 'sell' to sell used phones and 'O' to express the meaning of a mobile virtuous cycle. It designed and developed a brand graphic motif that symbolizes the On/Off switch button, which means "you can easily sell used phones anytime, anywhere." Various designs using brand logos and graphic motifs deliver a unique brand image of 'sello everyone'.
The Jury‘s Statement
The brand identity for "sello,everyone" combines the sale of used phones with a positive mobile cycle. The well thought-out design of the logo and graphic motifs symbolises the simple sales process that is possible at any time. This visual realisation creates a clear, recognisable brand image that appeals to users and builds trust.
