Central Business Tower

The last free plot in Frankfurt’s CBD. An exclusive location that demands a fitting showcase: our brand and online story for the Central Business Tower follows the guiding theme ‘horizons’. Sophisticated technology transforms the skyscraper, its location and its size into an experience – thanks to special scrolling, a special user journey, photographs and renderings. Collages, GIFs and animated images lend a sense of vitality and present Helaba as responsible clients.