ZJU-TIABS

Zhejiang University established the Qingshan Institute for Advanced Study of Business Studies. Our symbol is inspired by the Fibonacci curve, known as the "Golden Spiral", which embodies the perfect art in the natural world, therefore implicitly complements the purpose of the Institute in pursuing a perfect academic theory. The shape of the line derived from the speed line, which points powerfully forward, expressing the Institute’s vision to lead the world's academic hall of business research.