Durstone Branding

Durstone forges its own path in a repetitive sector, not following trends but redefining them. Born from curiosity, rigor and a drive to explore, it sees ceramics as constant research where design, technique and differentiation meet. At its core stands the “D” of Durstone: Design, Differentiation, Detail, Dynamism. A bold, geometric yet disruptive symbol, it conveys change, evolution and leadership. The new identity respects its graphic heritage while amplifying its essence, using the square as a base grid broken by a striking “D” that disrupts repetition and embodies innovation.