Kia Studio Europe
Winner
Excellent Communications Design
Corporate Identity
Details
With Kia’s brand relaunch in 2021, a new era began. Kia Studio Europe is our contribution to the brand's internalization and digitalization across Europe. One central gateway, two goals: to make the new brand look and feel a virtual experience and optimize future work with new brand assets. Alongside a web special, an innovative digital brand management platform was created to maintain brand quality, consistency, and efficiency at the highest level.
The Jury‘s Statement
The corporate design for “Kia Studio Europe” sets new standards in digital brand management by making the dynamic transformation of the brand a virtual experience. With a sophisticated combination of web special and brand management platform, it succeeds in increasing consistency and efficiency. A strong example of modern brand communication.
