DESIGNTIDE TOKYO 2024
Winner
Excellent Communications Design
Event
Details
DESIGNTIDE TOKYO is a design event composed of an exhibition and a market, centred on product design. Its aim is to discover and share the emerging tides of design. The event showcases experimental and forward-looking works by both invited designers from Japan and abroad, as well as those selected through open calls—free from commercial constraints. After more than a decade, it was revived in 2024 with a new logo. With the goal of letting visitors experience design directly with their own eyes, the visual identity was conceived to shift and flow like tides, responding dynamically to users’ movements.
The Jury‘s Statement
The powerful fusion of interactive design and a distinctive visual identity defines »DESIGNTIDE TOKYO 2024« in an unmistakable way. The blend of analog and digital elements responding to visitor movements creates an inspiring experience. Especially impressive is the authentic approach to making emerging trends in product design visible and emotionally tangible. The quality and relevance of this event set a compelling benchmark.
