Interactive 3D-Showroom

Winner
Excellent Communications Design
Interactive User Experience

Credits

Company / Customer
Designer

Details

Polypic GmbH developed an interactive 3D showroom for Krones AG, setting new standards in product and brand presentation. The tool serves trade shows, sales, training, and client engagement. Built with Unreal Engine 5 using RTX and DLSS, production lines are experienced photorealistically and interactively. Users switch between detail levels, see machines in action, and explore content via hotspots. Access is local or conveniently via Pixel Streaming. The design reflects Krones’ Drinktec 2025 appearance.