CIWI - Corporate Internet Web Instructions
Winner
Excellent Communications Design
Interactive User Experience
Details
With the knowledge hub “CIWI - Corporate Internet Web Instructions”, we are creating a virtual place for the long-term and global transfer of knowledge for our multinational corporate customers with the help of the AI-supported mascot CIWI. CIWI provides step-by-step instructions, blog posts, newsletters, and best-practice examples around the clock and explains technically complex topics at eye level and in direct contact via chat. The mascot can be found everywhere on the platform in the form of a bird and supports individuals as well as entire organizational units in their daily work.
The Jury‘s Statement
The charismatic presence of the digital mascot gives »CIWI – Corporate Internet Web Instructions« a clear identity and creates an effective gateway to complex knowledge. The harmonious combination of confident design, AI-powered interaction, and consistent user guidance is convincing throughout. Especially impressive is how elegantly and relevantly the platform enables exchange, orientation, and sustainable knowledge transfer for diverse users.
