MyJCB App
Winner
Excellent Communications Design
Interactive User Experience
Credits
Company / Customer
Details
MyJCB, from Japan’s only international payment brand JCB, is an exclusive cardmember mobile app, built for a market that values security over convenience. Based on the “Card-App Integration” concept, it improves usability for all ages and levels of digital or financial literacy. Built on feedback from 20,000+ users, it visualises security so users can confirm status and adjust settings to balance safety with ease. This approach provides ongoing reassurance, not just alerts. Concierge services and theme-like personalisation turn it into a lifestyle platform. As a result, security and engagement have risen, with voluntary user updates doubling.
The Jury‘s Statement
An impressive fusion of intuitive security and personal comfort defines the »MyJCB App«. The clearly structured user interface empowers all users to choose individually between protection and flexibility. What stands out is the consistently user-centered development, seamlessly integrating security visualization and concierge services. This distinctive implementation sets an outstanding benchmark in digital user experience and is truly deserving of Gold.
