famila & Markant GO – Rethinking Digital Customer Loyalty

The famila & Markant GO app is more than just a digital shopping companion – it’s a seamlessly designed, brand-defining touchpoint for inspiration, information, and interaction in everyday grocery life. With a clean UI, modular architecture, and a thoughtful UX concept, the app combines digital coupons, loyalty campaigns, shopping lists, brochures, and recipes in one consistent system. A standout feature is its adaptive branding: the UI adjusts visually and functionally to famila or Markant, delivering a personalised and recognisable user experience.