Hyundai Sans UI
Winner
Excellent Communications Design
Typography
Details
Hyundai Sans UI is the next-generation Hyundai Motor Company’s UI typeface. It is designed by considering not only mobility UX characteristics but also software functionality based on aesthetics, readability, and brand identity. Hyundai Sans UI inherits the formative design characteristics of Hyundai Motor Company’s brand typeface, Hyundai Sans. It also aims to provide optimal legibility in special UX situations such as driving and the environment.
The Jury‘s Statement
The new typeface "Hyundai Sans UI" will serve as the car brand's mobility UX font in the future. The typeface combines essential features such as brand identity, modern aesthetics and good legibility even while driving at a high design level.
