Ahmerkamp Employer Branding
Winner
Excellent Communications Design
Web
Details
Within the campaign slogan "Du und Dein Holz!" an employer branding concept was developed for Holz Ahmerkamp, which reflects and graphically stages the deep connection of the family-owned company to the raw material wood. To implement the concept, a landing page was designed, campaign motives and video clips were shot, and advertisements for all channels were developed. As a result, the project combines communication and design to position the company as a top employer.
The Jury‘s Statement
The conceptually strong landing page expresses the family business's deep connection to wood as a raw material in a credible and authentic way. The site convinces with a modern look and feel that reaches the young target group emotionally and at eye level. A formally and technically well-designed career site for a timber company that makes the brand a tangible experience through and through.
