Neuer Look für Burnout Kitchen Outdoor-Küchen
Winner
Excellent Communications Design
Web
Details
For their new client "Burnout Kitchen", a provider of high-quality outdoor kitchens, the Wiethe agency created a completely new brand identity. This included product and image photos and films, brochures and a re-design of the website. Since an emotional appeal to the target group is particularly important in the leisure and lifestyle sector, great importance was attached to an inspiring world of images and stimulating texts. The concept distinguished between the luxury and upscale segments.
The Jury‘s Statement
The website of Burnout Kitchen, a provider of high-quality outdoor kitchens, impresses with its high-quality photographed imagery as well as a coherent, clear and pleasantly user-friendly design - including the easy-to-use configurator - and thus promises an emotional brand experience.
