Harites

In Greek mythology, the Graces (Harites) were goddesses of charm, beauty, nature, creativity, and fertility. Simplicity and clarity guided the branding design, inspired by Raphael’s three Graces. Their arrangement (one central, two secondary figures) shaped the design line. The brandmark combines a monogram with the number 3 in Latin script. The primary colour palette reflects the company's focus on essentials. Geometric lines and harmonic proportions, inspired by ancient Greek columns, define the design and packaging, blending classical geometry with modern functionality.