Personality of the Year 2018

Jil Sander

With her uncompromising vision and unmistakable style, Jil Sander has left a lasting mark on the fashion world. Her forward-thinking approach continues to shape design far beyond passing trends. For this, the jury of the German Design Awards 2018 honours her as Personality of the Year.

Jury Statement

Jil Sander is one of the few designers who have managed to always stay ahead of the times. In her work, art and design are inseparable. Her approach to design is radical and resolute; her collections are minimalist, clean and timelessly modern — set apart from all trends. It is perhaps for this reason that she has become an icon that manages to stick around through each and every contemporary shift in design