ECSTA SPORT
Winner
Excellent Product Design
Automotive Parts and Accessories
Details
"ECSTA Sport" is a tire optimized for high-performance vehicles. The inner and outer design of the tire tread pattern is optimized to provide optimal performance in various road and weather conditions. The optimal performance for handling, dry road performance, wet road grip, and drainage can provide drivers with a safe and dynamic driving experience. In addition, the design was applied as a design differentiation point by obtaining a motif from the shape of the racing flag.
The Jury‘s Statement
The distinctive tread design featuring the dynamic chequered flag motif gives »ECSTA SPORT« a striking identity. Well-considered profiling and the accomplished interplay of material selection and 3D technology ensure confident handling in diverse conditions. The combination of functional precision and design clarity is especially impressive. This project stands out for its evolutionary execution and sets a remarkable benchmark.
