Fabasoft
Winner
Excellent Communications Design
Brand Identity
Details
What does the ideal business world of the future look like? Fabasoft answers this question with the Fabasphere – the AI-powered home for all software solutions of the group. With its launch, Fabasoft renews its brand identity and strengthens its role as Europe’s leading provider of document and process management. The branding turns the Fabasphere into an experiential place: flowing gradients, rounded shapes, and organic transformations symbolize connection and harmony. Illustrative storytelling unfolds across all touchpoints, presenting a future vision where humans and AI act in perfect balance.
The Jury‘s Statement
A compelling fusion of technology and humanity defines »Fabasoft«. Flowing gradients, rounded forms, and organic transitions create an aesthetic brand world that authentically conveys connectivity and harmony. The storytelling unfolds an inspiring vision of the future, where AI and humans* interact as equals. The design’s clarity and consistent execution set an outstanding benchmark in conciseness and differentiation.
