New Blanco Brand Identity

Gold
Excellent Communications Design
Brand Identity

Credits

Company / Customer

Details

BLANCO presents its completely revised brand identity. For BLANCO's 100th anniversary, the kitchen water place specialist highlights its claim to enhance the central place in the kitchen, both functionally and aesthetically. At the same time, BLANCO's external image clearly sets it apart from the competition. Key elements of the new brand identity include distinctive colour schemes, expressive fonts, and modern, pared-back imagery that places the kitchen water place in the foreground. The characteristic BLANCO logo remains unchanged.