WANG FASHION SPACE – WINNING Tiger
Winner
Excellent Communications Design
Brand Identity
Details
The name WANG means "King" – it stands for leadership and success. WINNING Tiger is the brand symbol of WANG FASHION SPACE and embodies inner strength as well as unstoppable movement. Together with the logo, it forms the visual and emotional foundation of the brand. The logo carries the formal signature and at the same time represents the brand values "FAITH. POWER. SUCCESS" as an inner crown. Behind the symbol is a personal Founder Story, adding authenticity and depth. WANG FASHION SPACE is a space for Believers. Designed in Germany. Made for the World.
The Jury‘s Statement
The striking interplay of symbolism and typography defines »WANG FASHION SPACE – WINNING Tiger« and gives the brand a charismatic presence. The combination of the powerful tiger symbol, clear design language, and emotional depth creates a lasting and identity-shaping effect. Especially impressive is the authentic embedding of values in the visual appearance. This project sets an inspiring benchmark for outstanding brand identity at the highest level.
