Zusammenwirken – Synergien schaffen
Winner
Excellent Communications Design
Editorial
Details
The magazine accompanying the 2023 report “Working together - creating synergies” focuses on modern combination therapies. It emphasizes BioNTech's vision of developing precise cancer treatments of the future. The aim is to create a portfolio of therapies that work in combination to optimize their effect and thereby increase treatment success for patients by exploiting the full potential of each technology. The synergetic approach is illustrated clearly and graphically in print by a lenticular image on the cover and in the digital PDF version by an animation.
The Jury‘s Statement
The ‘BioNTech Annual Report 2023’ impresses with its successful visual presentation of modern combination therapies. The skilful combination of print and digital media illustrates the synergetic approach to cancer treatment. The lenticular image and animation create an impressive visual experience that conveys the topic clearly and comprehensibly.
