Bao'an Tourism Gifts
Winner
Excellent Communications Design
Packaging
Credits
Company / Customer
Hefei Pure Angle
Designer
Hefei Pure Angle
Details
Adopting inspiration from Phoenix Tower in Bao'an District, Bao'an Tourism Gifts is designed as an original traditional style tea sets with a creative style that conforms to modern aesthetics. The work not only reflects the blending of traditional culture and modern aesthetics, but also integrates culture inheritance and local culture into daily life through which shows its beautiful concept that with the pagoda in hand, life is worry-free.
The Jury‘s Statement
The packaging for the original tea set in the shape of a pagoda captivates with its formally simple design, whose purist appearance is further emphasised by the neutral white colouring and the green rubber band, which draws even more attention to the contents.
