天地四方六合盒 (Four directions of heaven earth hexagon box)
Winner
Excellent Communications Design
Packaging
Credits
Company / Customer
Details
Our overall creativity is inspired by the culture of "endless life" in Chinese medicine. It combines the attributes of the six-pronged heaven and earth box of the classic An Gong Niu Huang Pills (Peaceful Palace Bovine Bezoar Pill), with the main treatment functions and core medicinal herbs written in clerical script, supplemented by hot-stamping technology, creating a cultural atmosphere that is both elegant and fashionable.
The Jury‘s Statement
The elaborately designed packaging for Chinese medicinal herbs, consisting of several parts, uses typical design elements of traditional Chinese medicine and combines them with modern design to create an elegant brand product.
