NaschNatur
Winner
Excellent Communications Design
Packaging
Details
It is possible to make something healthy and delicious at the same time! The start-up NaschNatur proves this with its delicious NiceTarts. The little ice cream cakes are packed with nutrients, are 100 % organic and have no added sugar. The packaging design radiates naturalness and joie de vivre with a redesigned logo, bright colours, appetising food shots and charming illustrations. A high-impact look for an innovative product that appeals to both nutrition-conscious and design-savvy consumers!
The Jury‘s Statement
The packaging captivates with its fresh and vibrant appearance, using bright colors and charming illustrations to convey both naturalness and joy. It appeals to both health-conscious and design-savvy consumers, effectively presenting a healthy product in an appealing way.
