Packaging Wholey

The new brand from Wholey stands for conscious nutrition with fun. Vegan, with little sugar, sweetness from dates and exciting varieties, it is perfect for people who eat with brains. That's why we chose a smart monkey as the key visual. But not only because of that: the monkey is striking and attention-grabbing. Its body shape creates flexibility and balance in the design Wholey is colourful, bold and eye-catching. Just like the brand launch with the Elevator Boys.