IMPRUF - mit Rückenwind zum Markenrelaunch
Winner
Excellent Communications Design
Brand Identity
Details
MAVEO supported IMPRUF in its striking brand relaunch. In this process, we precisely defined the brand values and innovatively designed both the logo and the corporate identity, imagery, and product communication. Furthermore, MAVEO completely revamped the website. A standout feature is the modern product videos with consistent communication that resonates across all media and is unparalleled in this industry.
The Jury‘s Statement
IMPRUF's new appearance impresses with a very modern and clear-looking design that embodies the brand's core values both in terms of content and form authentically and with its own unmistakable identity that stands out from the competition in a refreshingly different way.
