#Proud2BeYellow
Winner
Excellent Communications Design
Integrated Campaigns and Advertising
Details
The year 2024 was marked by challenges and uncertainties. This situation caused concern among many employees, but also significantly strengthened the solidarity within our workforce – our Team Yellow. #Proud2BeYellow evolved into a symbol of unity and belonging. Both externally and internally, online and offline, Commerzbank's reach was strengthened. With minimal budget and maximum motivation, we demonstrated: we are a strong team and #Proud2BeYellow.
