Evoke, a tech hiring agency, targets companies and talent, which puts it in a highly competitive market. Transforming into a technology community, Evoke challenges the market and commits talent: »Your development is the answer to the client’s question. So, you’re the centre.« We created a mentality brand to reflect these values: a bold but versatile brand that can turn in all dimensions and can take on patterns and colours. The entire identity emits the core brand proposition: Evoke centres you.
Statement of the jury
The sculptured »e« in the logo looks extremely modern and contemporary. Moreover, it is used very flexibly, expressing clearly and explicitly the diversity in the brand promise. The coherent and consistent design of the web presence as a whole clearly and authentically conveys a large measure of freshness, dynamism and competence.