Locations! Und was Du daraus machst.
Description
The proximity platform enables you to create and publish content and interactions for mobile devices attached to a specific location. You connect relevant, customised and context-related information and services with different triggers, e.g. iBeacons, Eddystones, QR-Codes, Geofence and NFC. Your content is sent to the mobile devices of your users, as soon as they approach the specified location.
Statement of the jury
A youthfully appealing concept that is notable for its clear graphic design and excellent content, and that at the same time arouses curiosity.
Winner
Excellent Communications Design
Integrated Campaigns and Advertising