A way of explaining something abstract like co-creation is telling a story. Using the narrative of classic monster movies, we took on the challenge of telling a story of Digitalist and how we work – in fiction. Something other than fancy slides. So what kind of being is Digitalist? A Co-Creature of course! So why not a monster story? Why not a love story? Why not both? The vision for this has been to create an entertaining and unexpected topic for conversation both internally and with clients.
Statement of the jury
The idea of conducting the presentation in the form of a fantastic Creature Comic was executed to a high artistic standard, arousing curiosity and a lot of fun to watch. Creative, appealing and brave – and unique. Brilliant!